For over years I have helped retail and service industry business owners and marketing directors effectively plan and execute marketing and advertising strategies using the most current tactics to drive traffic to their businesses and increase sales. I'm an expert in both traditional (radio, TV, Billboard and print) media as well as using the ever-changing digital options. The industry has changed... DRAMATICALLY in the past few years. The businesses that have a partner to guide them to truly connect with their clients will survive and even THRIVE.